The importance of a logo is unquestionable. Further, a logo can either make a brand recognizable or unrecognizable in front of its customers. For the same reason, all businesses need to create a logo for their brands that make customers recognize them. In addition, creating an animated logo can make a business more memorable and presentable in the eyes of its customers. Put differently, logo animation is an excellent strategy for businesses to opt for to engage audiences with their brands. Further, we shall tell you in this post: How to create an animated logo for free.
In any case, the animated logos of DreamWorks and MTV are two well-recognized and distinctive logo animations. Further, you may also want to create an animated logo for your company to draw more customers to it. Besides, there are professional animators who can create a one-of-a-kind logo in motion (animated logo) for your brand.
Contrarily, there are also many logo animation software for creating an animated logo for free. Still, you do not own the copyright when you choose a free tool for creating a moving logo. For the same reason, many businesses count on professionals to create animated logos for them, tailored to their business needs. Besides, the cost of custom logo animation is also less than the cost of free logo animation in the long run. It is because custom logo animations that professionals create offer businesses many benefits, unlike free logo animations.
Firstly, a static logo portrays the characteristics of a company. Further, animating a static logo allows companies to portray their brand identity to the audience in a fascinating manner. By the same token, animated logos entail effects, such as movements, bounce, fun sounds, and interactive animations. Nowadays, logo animations have become a dominant marketing tool for brands for captivating their audiences’ attention. You may create an animated logo for your brand to fascinatingly portray your brand identity to your audience.
Moreover, here are the steps you need to follow for creating an animated logo for your business for free:
Nowadays, there are many tools available on the internet for creating an animated logo for free. Performing a search online will help you come across free logo makers to create a moving logo for your brand. In any case, the following are some of the software that you may deploy for creating logo animations for free:
2. Tube Arsenal
5. Adobe Spark
The aforenamed software won’t only allow you to create animated logos for free but also offer you free templates. Further, you can follow the step-by-step guidelines that free animation software provides for creating your animated logo. In any case, the first step to creating your animated logo for free is to choose your software.
Animated or moving logos are similar to 2D logos. Therefore, you should make sure that your logo animation is engaging to watch and also memorable for your audience. For the same reason, it is imperative that you keep your animation to the point, plus engaging and memorable. Make sure you choose a shape for your logo that easily identifies your brand but is also unique at the same time.
Next, you can incorporate animation to effectively communicate with the audience what your brand stands for. Please note that your animation should reflect your brand. If you run a food business, your logo animation should clearly reflect it. Furthermore, here are a few things you should keep in mind for creating your short yet fascinating logo animation:
• The animation style you choose is synchronous with your brand.
• Choosing your animation style from six types to create your animated logo meaningfully.
Those six styles include traditional animation, 2D animation, 3D animation, clay animation, HTML animation, and Kinetic typography.
Keeping these things in mind will help you create an impressive logo animation to effectively communicate your brand story.
First and foremost, you should create your logo with a motive, that is, fascinatingly portraying your brand identity. Adhering to some tips will help you create a one-of-a-kind animated logo and portray your brand identity successfully. Here are the tips that you can adhere to in order to create an animated logo for your business successfully:
Ensure the icon, image, or illustration you use is simple and transparent for the background you use. Besides, deploying a simple background to create your animated logo will provide you with more room for the design.
It is also important that the template you choose is in line with your business style and theme. For instance, you should use an optimistic and attractive template for a food business. Similarly, you should choose a symmetrical and unembellished template if you represent a law firm.
Make sure that the logo animation you create for your business is explosive and tempting at the same time. Please remember, a logo is the first impression of your business. Thus, make sure that the logo you create is explosive and presentable simultaneously.
Do not over-design your logo, and also evade overusing the animation effects to create your animated logo. The key to creating a high-quality logo animation is keeping things simple and minimal. Further, make sure that the video of your animated logo does not surpass 10 seconds. In any case, 4 to 5 seconds animation will do for you, too.
An animated logo can make a brand more memorable and presentable in the eyes of its customers. Besides, you can also create a logo in motion for free. Even if you do not how to create an animated logo for free, sticking to the following three steps will certainly help:
1. Find a Free Tool for Creating an Animated Logo
2. Create a Short Yet Fascinating Logo Animation for Your Brand
3. Adhere to Some Tips to Create One-of-a-Kind Logo Animation
Lastly, prioritize hiring a professional to create a custom animated logo for your brand and make your brand stand out.
You have loads of free tools, including software and apps, available today for creating an animated logo for free. For example, you have programs like Canva, Animaker, RenderForest, and many others to create an animated logo at no cost. Still, relying on a free tool to create an animated logo is not going to help your brand acquire an original brand identity unlike relying on a professional animator to create a custom logo animation for your brand to stand out in the competition among your competitors.
There is no exact answer to this question, as all free animation makers have their pros and cons. Nonetheless, the following free logo animation makers are highly popular among beginners and pros:
You can create a high-quality custom logo animation for your brand, provided that you understand your target audience and hire the right animator, like one from a video animation company, such as Glowza Digital. Additionally, you should make sure that a custom logo animation that a professional creates for you perfectly reflects your brand. It is how you can come up with a high-quality custom logo animation for your brand.
Here are some good tips for coming up with a high-quality logo animation for your brand:
Make sure your animated logo effectively conveys your brand story to the audience visually.
Keep your logo animation short to make your audience recognize your brand identity.
Try to incorporate brand elements in your logo animation to evoke emotions in your customers.
Most importantly, hire the right animator to create a custom logo animation for your brand.